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Who We Are

Located in Vernon British Columbia since 1936, the Interior Vegetable Marketing Agency Ltd. (IVMA) was one of the first producer owned Sales Agencies in the province.

The IVMA is responsible for sales for our owners / producers in the BC Interior.

Unique in the province, the IVMA offers a diverse product line of Greenhouse and Root Crop commodities as well as in-season fruits and field crops.

. We supply to customers in Prince George, Williams Lake, Kamloops, Salmon Arm, Enderby, Armstrong, Vernon, Kelowna, West Bank, Penticton, Keremeos, Oliver, Osoyoos, Grand Forks, Nelson, Trail, Castlegar, Cranbrook and Creston. We also ship into the Calgary and Vancouver markets

As a Sales Agency, the IVMA is responsible for monitoring producer compliance to regulations as mandated by Provincial Legislation. In addition to these regulations, the Agency takes Food Safety and On Farm Food Safety inspections very seriously. We maintain an elaborate quality “recall and trace back” system that ensures only the highest quality produce is offered for sale.

From March to November, the IVMA markets a variety of Greenhouse Tomatoes, Long English Cucumbers, and Bell Peppers under the Okanagan Hothouse™ brand. 

With greenhouses primarily located in the sunny Okanagan Valley IVMA producers are well known for their high quality, greenhouse product. Our Tomatoes are a deeper red in colour and our Long English Cucumbers are a more intense green.

 
With producers located across the BC Interior, the IVMA markets a diverse product line of Root Crop Commodities; Potatoes, Onions, Beets, Rutabagas, Red & Green Cabbage, and Carrots under the well recognized BC Interior Dry Belt Produce Brand.

During the summer months, the IVMA offers in-season Cherries, Yellow and White Fleshed Peaches, Apricots, Coronation Grapes, and Apples.

Coupled with our other produce lines, the IVMA provides local and regional retailers & wholesalers the ability to stock “BC Grown” product year around.

The IVMA is committed to continue its mandate of providing high quality safe produce to the retail and wholesale market, while ensuring the best return for its owners / producers.

 

 

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